Next Level’s “BIG Guide” to Buying a Dental Practice
November 27, 2023
Next Level’s “BIG Guide”
#buying #dental practice #due diligence #valuation #dental transition #practice acquisition
What to Look Out For When Buying a Dental Practice
How do you properly evaluate a dental practice that you want to purchase without having any past experience in ownership or acquisitions?
You want to be a practice owner and you’re looking to buy, so you likely have many questions bouncing around in your head. Is this practice profitable? How do you make the transition process a smooth one? What makes a practice a good one to purchase? You’ve got the experience and background being a dentist, but stepping into a high stakes business transactions can probably feel like a fish out of water. If this sounds like your situation this blogpost is for you.
Next Level Consultants has helped many dentists through the process of buying a dental practice. Working as a Buyers Representative we provide a peace of mind when making those tough decisions every step of the way. Nonetheless, this guide will also help as you look at and evaluate dental practices now or in the future. Don’t hesitate to get someone to represent you. Sometimes, you just need a professional who’s been through the process before. They will look out for your best interest in the deal. They typically seen hundreds of deals and know what to look out for along the way.
What to Look for When Buying a Dental Practice
You’re ready to start the process of acquiring a dental practice. But where do you begin? One of the first steps to consider is the practice’s finances. You’ll want to closely examine the practice’s financial position and details, such as cash flow. The last thing you want when buying a dental practice is to find yourself in the red. But how do you begin reviewing the financial side of an acquisition? Well, here’s where to start…
Review Revenue and Profitability
Without revenue, there is no dental practice. This first step is critical to understanding where the money is coming from and how much profit you might expect to make. You can find the revenue and profitability information from several sources. For example, income statements (P&L) can give a big picture of what the practice is making. It includes data such as gross revenues and operating expenses. The income statements should track monthly, quarterly, or annual costs versus revenue to determine the overall profits.
Keep a Close Eye on Expenses
Some expenses to track closely include:
- Staff salaries and benefits
- Rent
- Lab
- Dental supplies
- Marketing
- And professional services
By looking at industry averages and understanding what a solid baseline is you can determine how the practice your looking at stacks up. Contact us at Next Level Consultants to get an industry report that helps you see where a practice stands fiscally compared to the industry averages. But once you have your thumb on the pulse of a practice’s expenses, you will be ready for the next important component to evaluating a practice: the patient base.
Patient Base is the Lifeblood of a Dental Practice
Where would any dentist be without their patients? As you examine the dental practice you plan to acquire, consider their existing patient base. You’ll want to ask for an 18-month overview of the schedule and patient visits, including patients seen for any reason at all, as well as regular patients for hygiene appointments.
Keep in mind that the average hygienist sees 8 patients in an 8-hour day. Generally there should be about 200 active patients with recall for each hygiene day scheduled. These numbers matter greatly when it comes to paying full-time staff as well as the profitability of your practice. So looking at the number of active patients and procedure counts is a good way to gauge to how many team members you
Consider Insurances (or Lack Thereof)
About 33.6% of the U.S. population does not have any dental benefits (according to the ADA in a 2016 study). Offices that use services like third-party financing can see higher case acceptance counts among non insured patients. If a practice is offering these kinds of service more than likely their case acceptance will be higher.
While there is a major upside to buying a FFS practice, the practice’s goodwill is questionable. If the patients of the practice do, in fact, have insurance coverage, what is, in fact, keeping them loyal and coming back to a FFS practice post-close? This question should be answered before you purchase a FFS practice.
Staffing and Human Resources
The backbone of your office is undoubtedly your team. Managing a dependable and skilled staff can feel overwhelming on its own. When it comes to an acquisition, there is a very delicate line and process to becoming an employer rather than an employee.
Where do you begin when it comes to looking at the staffing and HR policies in place during this process? First, take a look at the current staff as well as their qualifications. You’ll also need to review the contractual obligations of the existing staff and try to retain key members if possible. Don’t be shy about asking for past performance evaluations.
Review the team’s salaries and benefits. When your goal is to build a staff that will stay with you for years, naturally they will want to feel appreciated and well compensated. There is a lot to consider when transitioning doctors with existing staff. It’s a delicate dance, and strong leadership skills must be presented early on. By working with a coach or consultant through this transition period, you can win over the patients and team members. If it becomes apparent that there are employees who cost more than they are worth, that is a conversation you can have once the new HR policies are in place. So, get a glimpse of existing HR handbooks and policies if possible.
Marketing and Reputation Utilizing a Demographics Study
While word of mouth and referral patients are worth gold, the reality is that you need to leverage other areas of marketing to survive or grow. This is the time to consider the practice’s marketing and reputation.
A review is necessary to discover what (if any) marketing strategies are needed or currently in place, internal or external. Dentists can use a variety of marketing practices, including social media, SEO (search engine optimization), and even mailers, to reach the community. Now is the time to determine what kind of marketing is currently being done. Find out the current marketing budget and calculate if the current spending level is enough or if more may need to be done. This will also allow you to evaluate if there are opportunities for growth post-close. Next Level Consultants work with demographics reports and can advise on marketing strategies if you decide work with a consultant as a new practice owner.
The Next Step, Buying a Dental Practice!
Is the practice you’re looking to buy the right fit for you? If you are still wondering what practice is the best dental practice to purchase, you can contact Michael Dinsio at Next Level Consultants. He is a buyer representative and former banker who has helped hundreds of doctors get into ownership. Michael can use his experience with you and even help streamline the Letter of Intent (LOI) process by knowing what to look out for when purchasing a dental practice.
Knowing what questions to ask the seller or broker can be tough, but you don’t have to go at it alone by partnering with a buyers representative. When looking to purchase your next dental practice, why not trust a professional who have been through the process numerous times.
Becoming an owner is probably the single best thing you can do for your future as an aspiring dentist. By becoming a practice owner you achieve autonomy and independence. Your financial potential and worth increases exponentially. By owning your own practice you become more fulfilled by creating a business that has direct impact on a community you choose to serve. You also are building a legacy that can last for generations.